Filipinos recently raved about the newly established PARADISE RISING (@paradiserising) on Twitter following the release of their first mixtape semilucent. Now, the music collectivewill once again make waves on Twitter as fans can celebrate and express their support by using the custom emoji that will appear along with the hashtags #PARADISERISING, #semilucent, and #semilucentEP.
Music does not only make people dance or sing, but it also drives conversation among each other. As the place where people talk about #WhatsHappening on anything under the sun, Filipinos go to Twitter to search and share their newest music finds.
Twitter Rising UP PARADISE RISING
As the go-to place for #WhatsHappening in the music scene, fans will also have the chance to interact with their favorite PARADISE RISING artists such as Leila Alcasid (@leilaalcasid), Kiana V (@KianaVee), Fern. (@ferntan_), Massiah (@maisonmassiah), and Jason Dhakal (@jasondhakal) as they will go LIVE on Twitter through a special Twitter Q&A that will be happening on August 12, 10 AM, on the official PARADISE RISING Twitter account (@paradiserising). It’s definitely the opportune time for fans to ask more about the EP and other topics using the #semilucentEP.
“Music and entertainment are one of the things that give us comfort during these uncertain times and this is also reflected on Twitter. There has been a 40% increase y.o.y on music-related conversations on Twitter in the Philippines. Being the place where fans can unite together and stay connected with their idols, Twitter became the digital stage for Philippines’ entertainment industry,” said Carl Cheng, Head of Entertainment Partnerships, Southeast Asia & Greater China at Twitter.
“In addition, people are always on the lookout for what’s fresh, be it in music, film, or other industries. So, it’s great to know that both fans and artists are going to Twitter to interact and discover what’s new in the local music scene.”
PARADISE RISING is the new localized label of 88rising (@88rising) in partnership with Philippine telco giant Globe (@enjoyGLOBE) to help local talents elevate onto the global stage. 88rising, notably home to well-known artists such as Rich Brian (@richbrian), NIKI (@nikizefanya), and Joji (@sushitrash); is a music collective that empowers Asian talents to channel their music globally. It also functions as a record label, video production, management, and marketing company.