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Sounds And Performances: Coca-Cola Colabs with OPM Artists For Coke Studio

OPM Music is indeed one of the music I love to grow up with together with my future children and grand children. Despite of all the international songs out there, nothing beats the stories and the tunes Filipino Music can bring to a lot people; Filipinos and foreigners alike.  Now the sounds of Pinoy music will get a refreshing taste as Coke Studio opens in the country, bringing a fresh experience for the local music industry.

Coke Studio Logo

The first of its kind in the country, Coke Studio is a music TV show that encourages collaborations among Filipino artists – bringing together different musical genres, the young and seasoned artists, and the mainstream with the indie. Coke Studio is a celebration of the rich diversity in OPM and the central unifying role of music among Filipinos.

Autotelic

Autotelic

“Coke has always been about encouraging personal expression among the younger generation of teens, and what better way to unite them but through a universal language, which is music. This is what Coke Studio is all about. We are making music our tool of choice to connect with teens,” said Stephan Czypionka, Coca-Cola Philippines Vice President for Marketing.

Sandwich

Sandwich

Moonstar88

The band behind the song “Torete” and “Sulat,” Moonstar88

Jensen and the Flips

Jensen and the Flips

Coke Studio also serves as a stage that will showcase and highlight the wonderfully surprising new music that comes out from the collaborations between OPM legends and upcoming artists: Noel Cabangon, Curtismith, Moonstar88, Jensen and the Flips, Sandwich, BP Valenzuela, Gabby Alipe and John Dinopol of Urbandub, The Ransom Collective, Abra, Gracenote, singer-composer Ebe Dancel, Autotelic, Franco, and singer-songwriter Reese Lansangan.

The Ransom Collective

The Ransom Collective

 

Gab and John of Urbandub

Gab and John of Urbandub.

Coke Studio is hosted by OPM powerhouse Raymund Marasigan and Buddy Zabala, both from Eraserheads – one of the country’s most iconic rock bands. More than just a TV show, Coke Studio brings the viewer to the real experience – giving a first-hand, front seat view of the collaboration and how each artist bares their soul in the performance.

 

Franco

Franco

Gracenote

Gracenote

“As soon as they started playing their instruments, they just forgot about everything else,” said Marasigan on the experience inside the Coke Studio. “And a great artist will really come out with something, will produce something! Some artists may have come unprepared, but once they were in there, they just brought it out.”

BP Valenzuela

BP Valenzuela

But the Coke Studio experience does not stop there. An interactive Coke Studio truck will roam around the country to give university bands an opportunity to perform and interact with the artists.

Ebe Dancel

Ebe Dancel

Coke Studio is also joining some of the biggest fiestas and festivals nationwide with the Coke Canreaoke – an interactive installation loaded with OPM hits for anyone who wants to showcase their singing prowess.

Noel Cabangon

Noel Cabangon

Curtismith

Curtismith

Coca-Cola Philippines recognizes the strong influence of music in the lives of Filipinos – a unifying thread that goes beyond language and dialect, political views and boundaries, and even religion.

Abra

Abra

Reese Lansangan

Reese Lansangan

Untitled

With Coke Studio, Coca-Cola Philippines brings a new taste to the sound of Pinoy music. You can check their episodes and performances at their YouTube Channel  or check their Facebook page https://www.facebook.com/cokestudio for more updates and news.

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