Most of us have a favorite dish during the yuletide season. Some people love their Pinoy Spaghetti, some of them are their family recipies, and for some, they just love eating anything prepared at their dining table. But there’s an essential thing we love most of during holidays season: CHRISTMAS HAM. During old times, having a christmas centerpiece like hams in any dining table can create a standard and social status to one’s family. Even today, many Filipinos still make chiristmas celebration complete with a special Christmas ham to spark joy to every household.
This BER-months, a classic name in food industry, King Sue, has launch a pre-holiday event that showcased different kinds of cold cuts, processed meats and our favorite, CHRISTMAS HAMS. With such variety and flexibility of King Sue to any dishes, even Chef Gene Gonzales is impressed and use their products to his daily cooking.
Chef Gene, who opened Café Ysabel at 23 and is now president of the pioneering Center for Asian Culinary Studies, pays tribute to King Sue products which have been a staple fare on the dining table as well as in his kitchen. “King Sue has been there at home ever since,” shares the author of “Cocina Sulipeña” and many other cookbooks.
King Sue products are not only popularly available and dependable, they are also very versatile. “The dried pork feet are truly excellent for beans, fabada, and stews along with Spanish chorizos for Filipino Spanish combinations.”
Hobby cooks and consultant could readily resort to King Sue when their or their client’s budgets get a bit tight so as to avoid sacrificing taste and flavor. Thus, the only Ten Outstanding Young Men Awardee for Culinary Arts, advised homemakers, chefs, and restaurateurs.
“Before you think deli items, take a second look at your King Sue products because they have great applications for reasonably priced ingredients with good quality.”
What makes King Sue best in QUALITY?
Indeed, King Sue is synonymous to quality. As a fifth generation business started in 1930 by Mr. Cu Un Kay who began by selling whole leg Chinese hams in Chinatown. “The name comes from King, meaning ‘royalty,’ and Sue, meaning ‘small,’ shares Mr Richie King, VP for Marketing, “because my grandfather who is small in physical stature, has big dreams for his family.”
Thus, after 89 years, King Sue, which was incorporated in 1970, has diversified from whole leg hams to sausages and cold cuts to other meat products. “Today, the company boasts of a variety of quality meat products, ranging from traditional hams to smoked bacons and sausages, as well as traditional favorites tocino, longganisa, and sisig,” adds Mr King.
Major supermarkets—SM, Robinson’s, and Puregold—as well as hotels and restaurants from La Trinidad, Metro Manila, through Bicol carry King Sue products, which are distributed nationally through distribution partners.
“King Sue moves forward in 2019 with another milestone on top of its high-end line,” opens Ms. Romana Go, VP for Human Resources, “by slowly converting to merit-based management. Although the company remains a family business, we’ve started hiring outside employees for key management positions—Of course, the recipes from our grandfather and the tradition of making hams remains a family secret.”
It’s time to make King Sue the sparking centerpiece to your holiday celebration. For Chef Gene Gonzales approves it! This goes to show that King Sue, from the present till the next generation is still here to give you the best, high-quality and convenient meat products that you can serve to your love ones for all celebrations.
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