More and more Filipinos are starting to venture into micro, small and medium enterprises nowadays. With technology, anyone can be an entrepreneur and it has served as one of the personal goals for a lot of us – from fresh grads to millennials to retirees. However, starting your own online business may be a daunting task but with the right support, succeeding in it is not a farfetched dream.
In its effort to empower online business owners, leading logistics company LBC Express Inc. held the first-ever So Shop! social sellers bazaar last October 5 at Function Room 4, SMX Convention Center, Mall of Asia, Pasay City. The bazaar brought together over 100 online business owners, thousands of shoppers, industry speakers, and influencers in one venue, making it both a shopping and learning experience in one. It also gave social sellers the opportunity to meet and connect with their customers in person, showcase their products, and transact using LBC’s Cash on Pick-up (COP) and Cash on Delivery (COD) services.
“With more and more Filipinos setting up their businesses online, we at LBC, believe that it’s high time to bring online businesses together, in one venue, and get to interact with their buyers live. So Shop! is our commitment to empowering micro, small, and medium enterprises in the country,” said Oliver L. Valentin, Executive Vice President and Chief Operating Officer for Philippine Branch Operations of LBC Express Inc. LBC’s COP and COD services are designed to make online purchasing easier and more convenient for shoppers. With COP, LBC’s over 1,400 branches can serve as pick-up points for buyers to get the products they bought online while COD allows them to get it right at their doorstep.
So! Shop for all your lifestyle must-haves
Featuring diverse products from over a hundred booths, So Shop! became a haven for a weekend to shopping enthusiasts and people with various interests.
For techies and gadget lovers, online gadget stores such as Kimstore, Juan Gadget, Droid Hero, and JBL Store PH provided exclusive deals and discounts. Beauty and makeup fans went gaga over the various shops: from Korean and Japanese beauty brands to sustainable beauty products. Those who love customized lifestyle pieces were also able to see their favorite online shops, making it a perfect venue to shop for personalized gifts including travel sets, accessories, and even kitchen wares. Moms who were on the lookout for early Christmas gifts brought home items that are perfect for the whole family.
So Shop! also treated the shoppers to a host of surprises including Mystery Box gifts from participating social sellers and gadgets raffled off by LBC.
Growing one’s online business
Aside from the shopping experience, business owners and aspiring entrepreneurs also learned from a lineup of industry speakers, business owners, and influencers who gave talks on topics relevant to growing their business.
The power of online communities cannot be dismissed too — this is what PLDT Vice-President for Digital Strategy and Consumer Disruptive Business Carlo Ople highlighted in his talk. Ople shared why businesses should be present on the digital space and how to effectively tap online communities to reach a specific target market.
Not only was So Shop! a learning-filled experience, it was inspiring too with panel discussions and success stories that moved the audience. Celebrity mom, wife, and entrepreneur Neri Miranda talked about her businesses and her role as a homemaker. Miranda, owning multiple businesses including Neri’s Gourmet Tuyo, online bedding and accessories store Very Neri, and an events place in Tagaytay called Neri’s Not So Secret Garden, gave mompreneurs tips on how to juggle it all.
Javier Mantecon, Chief Marketing Officer of LBC Express-Global Marketing, reiterated the company’s commitment to move lives, including those of the social sellers. “As the e-commerce community continues to grow, LBC remains your partner. We hope that this is just the beginning of our long partnership. We want to help you take that move, wherever that may be.”
In line of the event, LBC has pioneered the time-sensitive cargo delivery and 24-hour door-to-door delivery in the Philippines. Today, it is the most trusted logistics brand of the Global Filipino. LBC can move it for you: visit www.LBCexpress.com, or call telephone +632 8585 999 (Metro Manila), 1 800 10 8585 999 (Provincial), +632 9086 522 (Solutions) and follow LBCExpress (Facebook and Twitter).
No Comments