It’s better to give than to receive. And indeed, there’s nothing more beautiful than to see the spirit of Christmas through giving back to the community we love to help. Last 11.11, we saw how online shopping can bring joy and impact to shoppers.
This Christmas, and in the lead up to Lazada’s 12.12 Grand Year End Sale, Lazada is now leading the way for online shoppers to give back to their community. This is part of a wider LazadaForGood program, first-ever Digital Giving platform by an eCommerce player in the Philippines. With this, Filipinos can add heart-to-cart as they shop online and support local communities and causes in need through direct donations on the Lazada platform.
With more than 12 million deals, customers can look forward to shopping this season. But more importantly, they can look forward to offerings that reflect the meaningful relationships that we have built to benefit 11 local and international advocacy partners: Habitat for Humanity, Young Focus, Caritas Manila, MovEd, UNHCR, Hero Foundation Inc., UNICEF, WWF, Tahanan ng Pagmamahal, HOPE, and CCEF. Shoppers can support causes close to their hearts, from alleviating poverty to saving the environment to putting a roof over someone’s head.
Empowering our customers and partner organizations with the first-ever eCommerce Digital Giving platform
This initiative means three main things for our customers and our partner organizations:
- Easy onboarding process: We make it easier for all our partners to onboard on the platform and provide them access to Lazada tools and services that will aid in improving their online store.
- More awareness and traffic: We have created one collective landing page for our partners that will drive more awareness and traffic to their respective shops. Lazada will also help inform our customers and users on how they can now easily donate to local and international advocacies via Lazada.
- Secure Online Payments: We provide peace of mind to customers, who can be assured that they are making secure online payments when making their donations.
“At Lazada, we are a platform that takes meaningful partnerships seriously online and offline. As the leading online lifestyle destination in the country, it is our duty and responsibility to empower and demonstrate real human connection and meaningful shared experiences. This Christmas season, we want our customers to add their heart-to-cart and shop for good.”, said Neil Trinidad, Chief Marketing Officer.
Launching the Digital Giving platform: Lazada’s Lunch of Hope
To celebrate the spirit of Digital Giving and launch the platform, Lazada held a local event, The Lunch of Hope. The event introduced the 11 advocacy partners, provided information on some of the exclusive donatable items available online and how customers can purchase them to help support individuals and communities in need. The event also quizzed guests on the advocacies’ causes to help them learn more about Lazada’s partner organizations, what they advocate and champion, and how anyone can help make positive social impact in our communities. The Lunch of Hope was hosted by Katz Salao, 99.5 Radio Host and self-love and empowerment advocate.
Guests also received a surprise when they looked under their chairs and discovered handwritten thank you notecards from the advocacy partners and beneficiaries. The lunch concluded with a surprise delightful performance by the Caritas Manila YSLEP Scholar choir.
Watch out for Lazada’s 12.12 Grand Year End Sale
Enjoy discounts of up to 90% off on more than 12 million deals from your favorite local and international brands and sellers. At Lazada’s 12.12 Grand Year End Sale, make yours and other people’s wishlists come true by adding your Heart-to-Cart.
This year will bring even bigger Brand Mega Offers from partners such as Xiaomi, Olay, FitFlop, Pampers, Hydro Flask, Wyeth, LEGO, Apple, Jansport, Coocaa, Tefal, and Reebok.
Don’t forget to set your alarms at 12 midnight as the biggest discounts will come your way from 12mn-2am and 12pm-2pm. Most importantly, don’t forget to donate to a good cause!
To know more about Lazada’s Digital Giving platform, visit http://bit.ly/LazadaDigitalGiving.
To know more about Lazada 12.12, visit Lazada.com.ph, http://facebook.com/LazadaPhilippines and http://Instagram.com/lazadaPH.
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