This generation has making a lot of noise in many ways. Wherever we go, trends and history has been made every single day you look at your social media apps. And luckily, it was our Filipino youth who making a stand to these changes. But because of the innovation itself, some young people of ours are led astray and tend to have negative feedback like “hanggang pauso lang,” “puro sarili lang iniisip” and more. But Jollibee, proved it all wrong and as country’s number one family fast food chain, Jollibee, has unveiled its newest batch of Yumbassadors—young Filipino achievers who have excelled and continuously trail blaze in their respective fields, serving as role models for today’s Generation Y.
The world-class roster is composed of talented artists and reel-and-real life couple James Reid and Nadine Lustre; international model Kelsey Merritt; social entrepreneur Rachel de Villa; young inventor Angelo Casimiro; spoken word artist and performer Juan Miguel Severo; model and agricultural entrepreneur Jairus Ferrer; record-breaking runner Mea Gey Niñura; outstanding student and aspiring doctor Christopher Valentin; international race car driver Marlon Stockinger; and world-renowned all-girl group 4th Impact.
“This year’s batch of Yumbassadors are proof of how millennials are – passionate, driven and determined, and always going for the best. This generation, the Gen Y or #ProudGenYum, are impressive individuals and each of them are out to change the world,” shares Jollibee Philippines Head of Marketing and Global Brand Chief Marketing Officer Francis Flores.
“Jollibee puts utmost value on excellence and we always strive to recognize those who manifest it,” he said. “Our Yumbassadors were chosen because of their passion for langhap-sarap ng buhay. They do not settle for mediocrity, and welcome challenges as opportunities to grow and become better people. I am confident that their individual journeys and success stories will inspire many young people.”
To know more about Jollibee’s new Yumbassadors, check out Jollibee Philippines’ official YouTube channel by typing in “Jollibee Philippines” in the keyword search.